Complete identity & naming for boiler spare parts and accesories company

Boical is a new company located in Santander that born to be leader in the sale and distribution of spare parts for boilers and heaters. They came to us looking for their naming and branding with which communicate their values.


We worked in the naming of the company and corporate identity positioning the brand in the market as a national leader in the sale of spare parts for boilers. We also design 2014/2015 catalog with thousands of product references and gave the company online presence with a fully responsive website.


Art Direction: David Mubien
Creative Direction: David Mubien
Photography: Adrián Castanedo

Project featured in:

Behance – Brandingserved
Stationery Overdose

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